E-commerce Market Research — 12M+ Verified Panel
Consumer research platform for e-commerce brands in India. Access 12M+ verified online shoppers. Shopper behaviour, category research, and brand perception studies powered by Poseidon analytics.
The Hercules Workflow
Hercules
The Core Orchestrator. Manage complex survey logic, deploy multi-lingual campaigns, and handle automated distribution across high-frequency touchpoints.
SuperJ
The Hyper-Local Panel. 12M+ verified E-commerce consumers across India. Instant reach through WhatsApp-native interfaces, ensuring 90%+ completion rates.
Poseidon
The Analytics Engine. Transform raw response data into behavioral clusters. Real-time telemetry with ZKP verification for absolute data integrity.
E-commerce Research Verticals
Sectors Covered
Fashion & Apparel, Electronics, Grocery & FMCG, Beauty & Personal Care, Home & Living, Sports & Fitness, Books & Media
Zero Knowledge Proofs
We utilize ZKP for respondent verification, ensuring that every participant is legitimate without compromising their individual privacy. Blockchain-backed data integrity guarantees that your insights are untampered.
WhatsApp-Native Delivery
By leveraging the most ubiquitous communication channel in India, Hercules achieves response times measured in minutes, not days. Native integration means no external apps and zero friction for respondents.
E-commerce Research Use Cases
Shopper journey mapping
Category entry points research
Brand preference studies
Price sensitivity analysis
Return and refund behaviour
D2C vs marketplace preference
Social commerce adoption
UX and checkout experience testing
Frequently Asked Questions
How does Hercules help e-commerce brands with consumer research?
Hercules gives e-commerce brands access to 12M+ verified Indian online shoppers for category research, brand perception studies, UX testing, and pricing research. SuperJ respondents are active online shoppers across Flipkart, Amazon, Myntra, Meesho, and Nykaa. Poseidon analytics segments insights by platform preference, basket size, and shopping frequency.
Can Hercules research specific e-commerce categories?
Yes. Hercules can target consumers by purchase category — fashion, electronics, grocery, beauty, home, and more. Poseidon analytics segments insights by category frequency, preferred platforms, price sensitivity, and return behaviour. Perfect for category managers building India market strategy.
What is the fastest way to conduct e-commerce consumer research in India?
Hercules delivers e-commerce consumer insights in hours, not weeks. Use the AI survey builder to create targeted shopper surveys, reach verified online consumers via WhatsApp through the SuperJ panel, and analyse results with Poseidon. Start free at hercules.works.