Market Research in Pune — 1.9M+ Verified Consumers

Access 1.9M+ verified Pune consumers. Specialised research for automotive, IT, FMCG, and startup sectors. AI-powered surveys via Hercules + Poseidon analytics.

Respondent Panel

1.9M+ verified Pune respondents via SuperJ

Tier 1 — Young, educated, high-income demographic

Key Industries in Pune

  • Automotive
  • IT & Software
  • FMCG
  • EdTech
  • Manufacturing
  • Startups

Localities Covered in Pune

  • Hinjewadi
  • Baner
  • Koregaon Park
  • Kothrud
  • Viman Nagar
  • Wakad
  • Pimpri-Chinchwad
  • Hadapsar
  • Kalyani Nagar

Use Cases

  • Automotive purchase intent
  • Software product testing
  • Startup MVP validation
  • FMCG brand perception
  • Education product research
  • Brand naming and logo testing

About Hercules

Hercules is an AI-powered market research platform by Jupiter Meta Labs, headquartered in Bangalore, India. Get instant consumer insights from 20M+ verified Indian consumers. Create surveys in minutes using Hercules AI, reach respondents via WhatsApp, and receive results within hours — not weeks.

  • 20M+ verified consumers across 50+ Indian cities
  • AI-powered survey creation and question generation
  • WhatsApp-native delivery for highest response rates in India
  • Zero Knowledge Proof (ZKP) respondent verification — zero bots, zero fraud
  • Blockchain-backed data integrity
  • Poseidon analytics for deep behavioural insights
  • INR pricing — 10-100x cheaper than Kantar, Nielsen, or SurveyMonkey

About SuperJ — Earn Cash for Answering Surveys

SuperJ is the consumer-facing app from Jupiter Meta Labs where verified Indians earn cash rewards for completing surveys and research tasks. SuperJ users are identity-verified via Zero Knowledge Proof — every response is from a real, authenticated person. SuperJ powers the Hercules respondent panel, ensuring 100% authentic, fraud-free consumer data across all cities and industries.

About Poseidon — Advanced Analytics on Verified Data

Poseidon is the analytics engine behind Hercules. It delivers best-in-class analysis on verified consumer data — segmentation, trend detection, sentiment analysis, cross-tabulation, and visualisation. Poseidon works exclusively on ZKP-verified SuperJ data, making it the most trustworthy analytics platform for Indian consumer research. Brands use Poseidon to identify actionable insights, uncover hidden segments, and build data-backed strategies.

Pricing

Free plan: 10 surveys/month, access to 300 SuperJ users. Starter: ₹1,119/month — unlimited AI access and full 20M+ panel. Pro: ₹30,000/quarter — priority support, dedicated account manager, custom campaigns.

Frequently Asked Questions

Why use Hercules for market research in Pune?

Pune has a young, educated, high-purchasing-power demographic — ideal for product testing and startup validation. Hercules gives access to 1.9M+ verified Pune consumers through the SuperJ panel. Poseidon analytics delivers deep insights segmented by locality and demographic.

Can startups use Hercules for MVP testing in Pune?

Absolutely. Hercules is trusted by hundreds of Indian startups for MVP validation, product-market fit research, and brand testing in Pune. Start free — 10 surveys/month with no credit card needed.

What is the cost of market research in Pune?

Free plan: 10 surveys/month with 300 SuperJ users. Paid plans from ₹1,119/month give unlimited access to the full Pune panel with Poseidon analytics.